The Kooku Employer Branding Score: Why we reject every 7th recruiting mandate
The Kooku Employer Branding Score: Why we reject every 7th recruiting mandate By Mathias Mengel, CEO Kooku Recruiting GmbH | March 12, 2026 | Reading time: approx. 10 minutes We do not accept around 15 % of all inquiries that reach us immediately. Not because we don’t have the capacity. But because we know that […]
Recruiting developments 2025: Review and outlook for companies
2025 was a special year for recruiting. On the one hand, there were signs of an easing on the labor market. On the other hand, many familiar problems remained and new challenges arose. Companies had to learn to deal with fewer applications, rising candidate expectations and the rapid emergence of artificial intelligence. This review summarizes […]
Recruiting for banks: Why interim recruiters are more successful than traditional headhunters
Banking recruitment doesn’t have to be frustrating. Despite high employer loyalty, regional roots and limited salary scopes, qualified specialists can also be recruited in the financial sector – if you know the right methods. VR-Bank Rhein-Neckar commissioned Kooku Recruiting with 12 positions. These included challenges such as real estate appraisers (extremely small candidate pool), branch […]
AI-First experience report: How we accelerated our recruiting process in 90 days
Three months ago, we put our team into a virtual AI lab – digital post-its, whiteboards and lots of prompt experiments. As a data-driven recruiting agency, we were already fast, but the lab showed that there was even more know-how slumbering under the hood. We dissected the entire funnel, collected ideas – and are now […]
Candidate journey: 6 steps to improve the experience of your applicants
With all the technical terms such as active sourcing, key performance indicators or data-driven recruiting, it is important never to lose sight of what is at the heart of recruiting: people. The Candidate Journey helps to shift the focus back to the people behind the application process. Candidate Journey By creating an authentic candidate journey, […]
Active sourcing: meaning, examples and the best methods for quick job filling
Let’s face it: the days of having the perfect candidates lined up for your advertised jobs are over, right? Instead, companies today need to proactively search for suitable talent – and this is called active sourcing. But what does active sourcing mean for your company in concrete terms, which strategies are particularly promising and is […]
Recruiting KPIs🎯 You should know these 7 key figures
Recruiting today is more data-driven than ever. Recruiting KPIs (key performance indicators in recruiting) help you to make the effectiveness and efficiency of your recruitment measurable and to make well-founded decisions. Contents Why are recruiting KPIs crucial? Recruiting KPIs give you valuable insights into the success of your recruiting measures. They answer key questions such […]
What Serendipity has to do with social media recruiting
Unexpectedly finding something you weren’t even looking for: that’s the principle of serendipity. Some of mankinds greatest discoveries are based on this principle. There are many examples where something completely different was found while searching for something specific, here are two of the most famous: Der Genuese Christopher Kolumbus macht sich im […]
Cover letter: no longer up to date, or is it?
Many companies now refrain from requiring a cover letter. Too many empty phrases, too time-consuming, not meaningful enough. But this approach is still not without controversy. Therefore, the question arises: cover letter, yes or no? Deutsche Bahn has shown the way. Since mid-2018, the company has refrained from requesting cover letters. The reason: Deutsche Bahn […]
The very big freedom? Remote Work in Bali
Work from anywhere? Going on trips, realizing one’s dreams, but at the same time not only climbing the career ladder, but also being aware of the security of a permanent job. Remote work describes a way of working and living that many employees find desirable, as it represents a degree of freedom unthinkable in normal […]
