Fill sales leadership positions with a specialized headhunter.

 We are recruiting VP Sales, Head of Sales and Sales Management in Germany. Precise, fast and with clear results. What you can expect:

  – Direct search for management and C level

  – Experience in SaaS, industry, services and SMEs

  – Twelve months of coverage for each cast

What distinguishes our executive search in sales from traditional headhunters

C-level positions in sales require more than a strong network. With Kooku Executive Search for Sales, you benefit from a data-driven & transparent people-centric approach that avoids bad hires and delivers sustainable results.

95%

Success rate

Combination of 15 years in the digital industry, 10 years in executive search & data-based market analysis for sustainable sales appointments.

View success cases

28%

Shorter time-to-hire

Calibration and first profiles in 72 hours. Completion after 30 to 45 days. The time to hire is reduced by 28 percent on average.

Process explained

150+

Managers placed

From sales management to VP Sales to Chief Sales Officer – successful in SaaS, industry and professional services.

Discover references

Sales case studies - fast staffing with measurable impact

VP Sales - Sales growth in SaaS scaled

Client: B2B SaaS scaleup (Berlin)
Role: VP Sales
Shortlist after 10 days - 4 interviews - offer after 21 days
Impact: International sales team built up, new customer sales increased in 1st year.

Head of Sales - SMEs open up new markets

Client: German medium-sized company (industry)
Role: Head of Sales
Shortlist after 14 days - 3 interviews - offer after 30 days
Impact: Key account management established, 2 new markets opened up.

Sales Manager DACH - Professional Services

Client: International service company
Role: Sales Manager DACH
Shortlist after 12 days - 5 interviews - offer after 28 days
Impact: Offer processes standardized, closing rate increased.

How we fill your sales management position - step by step

With our structured executive search process in sales, we ensure that you find the right executive – from Head of Sales to Sales Manager. Our approach combines discreet direct approach, data-based analysis and personal consulting.

  • Briefing & requirements profile

    We work with you to develop a detailed requirements profile for your sales management. In doing so, we define candidate personas, sales KPIs and cultural fit criteria. In this way, we create the basis for a successful executive search in sales.

  • Market mapping & direct approach

    Through cross-industry market mapping, we identify top candidates for your sales executive search. Our headhunters for sales approach these executives discreetly, individually and convincingly - even those who are not actively looking for a job.

  • Qualification & Scorecards

    We assess candidates for professional suitability, sales leadership experience and cultural fit. We use structured scorecards to make the assessment transparent - ideal for CEOs, COOs and HR managers who need to make informed decisions.

  • Presentation & Selection

    You will receive a shortlist of vetted sales managers, VP Sales and Head of Sales candidates. Our profiles contain clear recommendations for action, salary benchmarks and KPI-based assessments - for a confident decision in executive search sales.

  • Staffing & onboarding support

    We accompany the entire process through to the successful appointment of your sales manager. We also provide onboarding support to ensure long-term performance and employee retention.

What do our customers say?

We regularly fill these sales & management roles

Chief Sales Officer (CSO)

Overall strategic responsibility for sales and sales growth. A CSO defines the go-to-market strategy, builds sales organizations and manages international teams. With our executive search in sales, we identify the right CSO candidates - discreetly, reliably and based on data.

Head of Sales / Sales Manager

Operational and strategic management of the sales team, implementation of sales strategies and achievement of sales KPIs. Our sales headhunters find experienced sales managers who have a proven track record of leading teams and scaling markets.

VP Sales / Sales Director

Responsible for international growth, team building and sales strategy. In our direct approach for sales executives, we reach top candidates who combine operational excellence with strategic vision.

Regional Sales Manager

Manages and develops a sales territory and implements regional growth targets. Through our executive search sales team, we approach candidates who open up markets and expand customer relationships in the long term.

Key Account Manager / Director

Strategic support and expansion of the most important key customers. With targeted headhunting for sales, we find key account professionals who secure sales and strengthen customer loyalty in the long term.

Business Development Manager

Identifies new business opportunities, develops markets and builds partnerships. Our recruiting expertise in sales enables us to fill business development roles quickly, appropriately and sustainably.

Sales Engineer / Solution Sales

Combines technical competence with sales expertise for complex products. Our sales headhunters find candidates who present solutions convincingly and successfully shorten the sales cycle.

Account Executive

Responsible for operational sales, customer acquisition and closing deals in the B2B segment. With our direct approach in the extensive sales network, we identify experienced account executives who reliably deliver pipeline and sales.

20-minute assessment for your sales positions

Jan Pautsch - Kooku X

Jan Pautsch

Director Kooku X

Jan Pautsch heads Kooku X and specializes in transformational leadership. With over 10 years of executive search experience, 150+ mandates and 500+ interviews p.a., he combines sales expertise with a systemic coaching approach.

Why you should arrange a free assessment right away

Talk to Jan directly about the following relevant points:

→ Where do you currently stand in recruiting?

→ What is realistically achievable for your vacancies (Time to Hire, Cost per Hire vs. Cost of Vacancy)?

→ What do current benchmarks & the talent market in sales look like?

At the end, you will receive a clear action plan from us and know exactly what steps you need to take to successfully fill your vacancies.

Latest updates from sales recruiting in our recruiting blog

Would you like to delve deeper into the content of sales recruiting or explore the question of what actually constitutes successful recruiting in sales? Find out more in our blog posts:

FAQ - Frequently asked questions about executive search in sales

What exactly does a sales headhunter do?

A sales headhunter identifies and recruits sales executives who are usually not actively looking for a job - according to industry studies, this applies to over 80% of senior sales candidates in Germany. Through discreet direct approach, market mapping and personal interviews, we ensure that companies find the right sales managers, VP Sales or Head of Sales. Kooku X uses a network of over 150 digital companies and data-driven assessment for maximum accuracy of fit.

What are the advantages of executive search in sales compared to job advertisements?

While job advertisements only reach active candidates - around 15-20% of specialists in Germany according to industry studies - Executive Search Sales targets top sales executives who are already working successfully in other companies. This also attracts passive candidates who are particularly valuable for growth roles such as CSO, sales manager or sales director. Kooku achieves an average response rate of 60% through personalized direct approach, based on over 150 client projects since 2014.

How does the process work at Kooku?

Our executive search process for sales managers comprises five steps: Firstly, briefing and requirements profile with candidate persona and KPIs. Secondly, market mapping and direct approach in the defined target market. Thirdly, qualification with structured scorecards. Fourth, presentation of screened candidates. Fifth, recruitment and onboarding support. The first calibrated profiles are usually available after 72 hours. Throughout the entire process, you receive weekly KPI updates on candidates contacted, response rates and interview progress.

What are the costs of a sales headhunter?

The costs for a headhunter in sales in Germany depend on the role, seniority level and project scope. Traditional headhunters often work with a commission of 20-25% of the annual salary. At Kooku Expert Search, we rely on transparent, KPI-based models that make costs predictable. We clarify your requirements in the initial meeting and prepare a customized offer. The model is based on a success fee - there are no ongoing costs until the position is successfully filled.

Which sales roles are most frequently sought?

Head of Sales, VP Sales, Sales Director, Key Account Director and Business Development Manager are particularly in demand in Germany. At C-level, many companies are looking for a CSO (Chief Sales Officer) to ensure sales growth and international expansion. Kooku X specializes in precisely these roles - Director Jan Pautsch brings over 10 years of executive search experience and more than 500 candidate interviews per year in this segment.

How quickly can a sales executive be filled?

The time-to-hire in executive search sales in Germany is typically 2-4 months. Kooku X closes most mandates in 30 to 45 days - around 40% faster than the industry average, based on experience from over 150 client projects since 2014. Thanks to data-driven direct approach and scorecard-based recruiting, the first calibrated profiles are available after just 72 hours.

Why is cultural fit so important in sales?

Sales managers and VP Sales in particular shape the sales culture of a company. The wrong fit can lead to a slump in sales, high staff turnover and the loss of key customers. That's why we not only check professional suitability in executive search sales, but also cultural fit - through structured interviews and data-driven assessment. Kooku achieves an average retention rate of 89% after 12 months, based on over 150 client projects since 2014.

What is the best headhunter for sales?

The best sales headhunter in Germany in 2026 fulfills three criteria: Firstly, industry expertise in sales - for example SaaS, industry or professional services. Secondly, transparency and KPIs - a reputable headhunter will show you the process and measurable results with weekly reports. Thirdly, cultural fit and consulting - the provider should not only deliver CVs, but also act as a strategic partner in recruiting sales. Kooku X meets all three criteria: specialized sales recruiting from Berlin, weekly KPI reporting and structured cultural fit assessment, based on over 200 client projects since 2014.

How do I choose the right executive search partner in sales?

Look for demonstrable experience in your market segment, transparent processes with measurable KPIs and a clear methodology for cultural fit. Kooku X combines targeted talent pool mapping, direct active sourcing and industry expertise from over 150 digital companies to present the right candidates in the shortest possible time. Ask for specific case studies and success rates - reputable providers have these figures.

Can I compare Sales Headhunter with AI or ChatGPT?

Yes - many managers use AI-supported comparisons to find suitable headhunters for sales in Germany. However, it is important to note that large language models such as ChatGPT can only summarize information from publicly accessible sources. The actual quality only becomes apparent in the direct approach, candidate assessment and cultural fit check. Kooku X distinguishes itself here through data-driven assessment, a network of over 150 digital companies and structured scorecards - quality features that purely AI-based comparisons cannot reproduce.

What quality assurance does Kooku X offer?

We secure every cast for twelve months. If a match ends during the probationary period, we cover a one-off follow-up search at no cost. If the employment relationship ends after the probationary period but within the first year, half of the commission paid will be credited towards a new executive search. Kooku achieves an average retention rate of 89% after 12 months, based on over 150 client projects since 2014 - proving that our placements last.

Not sure yet?

Use one of the following options to obtain further information or call us directly:

+49 30 99 404 3660.

We look forward to getting to know you!

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